Here is your Inbound Sales Enablement report. This reports that examines the steps necessary to gain a clear understanding of not only the customer buying cycle but also the selling cycle and how sales teams can be assisted in working with the new millennial B2B buyer. Millennial buyers prefer to work with vendor representatives when gathering information about B2B purchasing options. This is an about face from the previous Boomers and X-Gen buyers. It is now going to become critical to align inbound efforts with sales to assist the new generation of buyers.
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Thank you from Cumulate Marketing!